Introduction A while back, I challenged myself to post a blog daily for 84 days. That's right, every. Single. Day.
And right now, you're reading blog 84. Now, you might be wondering why on earth I decided to do this to myself. And honestly, I'm still asking myself the same question. But I'll tell you a little secret: it all started with a book recommendation.
I read a book called The 12 Week Year by Brian P. Moran and Michael Lennington, that suggested setting a crazy goal for yourself to accomplish more in 12 weeks than most do in 12 months. And well, nothing is crazier than posting on my website every day, especially when I only posted ten times over the previous two years. So, I took the challenge, and boy, did I learn a thing or two.
Just me realizing I really smashed through this goal 😭 In this post, I will share with you the good, the bad, and the downright ugly of my 84-day posting spree. So, sit back, grab some popcorn, and get ready to hear all about it.
The Good, The Great, and the "Why Didn't I Do This Sooner?" Let's start on a positive note, shall we? It turns out that posting on my website every day for 84 days wasn't all that bad. In hindsight, it was downright awesome. Here are just a few of the many positive outcomes that came from this crazy challenge:
The Power of Structure As someone who tends to fly by the seat of their pants, having a structure for creating content was a game-changer. I finally found a system that worked for me and my business, and I can churn out posts like nobody's business.
Who knew that a little bit of organization could go such a long way?
Finding My Brand's Voice One of the things I struggled with before this challenge was nailing down my brand's tone and style. But, through the power of daily posting, I could experiment with different writing styles and find a voice that felt authentic to me and my brand. Plus, using GIFs is my signature brand of humor (if I do say so myself) helped me stand out from the crowd.
Google, Google, On the Wall Okay, let's be real here. We all want to rank higher on Google. And posting on my website every day helped me do just that. By consistently creating high-quality content, I boosted my website's visibility and drove more traffic to my business. It's amazing what a little bit of daily effort can do.
More Bang for Your Buck One of the unexpected positive outcomes of my 84-day blogging challenge is that I now have a library of content that my audience can use as a resource. I mean, 84 blog posts? That's no small feat! But it also means that I now have a wealth of content that my readers can turn to when they need it most.
Whether they're looking for advice on starting their own business, or just need some inspiration for their next project, my blog is now a go-to resource for all things creative and entrepreneurial. And the best part? All of this content was created in just 84 days! Talk about getting more bang for your buck.
The Business Plan is Coming Together Before this challenge , I had a vague idea of how I wanted to turn my blog into a business. But, through the power of daily posting, I was able to develop a solid plan for how I could monetize my website and turn my passion into a full-fledged business. From affiliate marketing to creating digital products, I finally have a roadmap for taking my business to the next level.
The "Oops, Maybe I Bit Off More Than I Could Chew" Alright, let's be real here. Posting on my website every day for 84 days wasn't all sunshine and rainbows. In fact, quite a few challenges and drawbacks came with this crazy challenge. Here are just a few of the many roadblocks I faced:
84 Days is a Long Time Let's face it, 84 days is a long time to commit to anything. And while I'm proud of myself for making it to the finish line, I have to admit that there were times when I felt like throwing in the towel. In hindsight, if I were to do this challenge again, I might consider stopping at 60 days instead.
days* 😅 No Time for Anything Else When you're posting on your website every single day, it's hard to find time for anything else. I struggled to keep up with social media, lead magnets, newsletters, and all the other important parts of running a blog as a business. While daily posting was great for boosting my website's visibility, it did come at a cost.
The Pressure of Perfectionism As someone who strives for perfection , posting on my website daily was a little daunting. I was worried that my content wouldn't be good enough or I would run out of ideas. And while I was able to push through those fears and create some amazing content, there were definitely times when I felt the pressure of perfectionism weighing me down.
The Dreaded Burnout Burnout is real. And, when you're posting on your website every day, it's easy to get burnt out. While I tried my best to stay motivated and energized throughout the challenge, there were times when I felt like I was running on fumes. Remember it's okay to take a break and recharge your batteries when needed.
The Light at the End of the Tunnel Now that I've shared the positive outcomes and challenges of posting on my website every day for 84 days, it's time to reflect on some key takeaways. Here are a few of the most important things I learned throughout this challenge:
Consistency is Key There's no doubt about it: consistency is key when posting on your website. By committing to posting every day, I created a sense of consistency that helped me build momentum and stay motivated. While I may not continue posting every day in the future, I will be prioritizing consistency moving forward.
Finding Your Brand Voice is Crucial One of the most rewarding aspects of posting on my website every day was that it allowed me to find my brand voice. By experimenting with different tones and styles, I was able to hone in on what makes my content unique and engaging. Moving forward, I'll keep my brand voice in mind when creating new content.
Planning is Everything When you're posting on your website every day, planning is everything. I quickly learned I needed a system for generating ideas, outlining posts, and scheduling content in advance. Without a solid plan in place, it's easy to fall behind and get overwhelmed.
It's Okay to Take Breaks Lastly, one of the most important things I learned throughout this challenge is that taking breaks is okay. While consistency is important, it's equally important to take care of yourself and prioritize your mental health. If you're feeling burnt out or overwhelmed, take a step back and recharge your batteries.
What's Next? Now that I've completed my 84-day challenge of posting on my website daily, it's time to look toward the future. First things first, I'm going to take a well-deserved break during the 13th week. After all, posting every day for 84 days is no small feat!
But after that, it's time to move on to the next phase: driving more traffic to my site.
In Phase 1: Traffic, I'll focus on various ways to increase my website's visibility. This means spending more time on social media, optimizing my posts and website for search engines, and collaborating with other bloggers in my niche.
I'm excited to see where this next phase takes me and how it will help me continue growing my website and brand. Stay tuned for updates!
My tribe rushing to the site...hopefully🤞🏾 Conclusion: It's Been a Wild Ride Well, folks, that's it — 84 days of consecutive blog posts. It's been a wild ride, full of ups and downs, but ultimately, I'm so glad I took on this challenge. From the positive outcomes to the challenges and drawbacks, I've learned so much about myself, my brand, and what it takes to create consistent content.
To recap, I shared the positive outcomes of posting daily, including finding my brand voice and ranking higher on Google. I also discussed the challenges and drawbacks, such as the toll it can take on your mental health and the difficulty of balancing other aspects of your business.
All in all, I'm so grateful for this experience and all that I've learned along the way. And if you're thinking about taking on this challenge yourself, I encourage you to go for it! Just remember to prioritize consistency, find your brand voice, and care for yourself along the way.
As always, I'd love to hear your thoughts on this post and your own experiences with posting consistently. Leave a comment below, and let's chat! And if you haven't already, subscribe to my blog for more insights and updates on my journey.